Why I Left Data for Energy: Economist to Energy Coach

From Data to Decisions

In economics and data, my work was about helping businesses navigate big decisions. I used data and predictive models to uncover insights. I analysed trends to understand culture, society, and even predicted elections.

Trends, after all, are a litmus test of what matters to people—our values, trade-offs, and priorities at a point in time. By analysing these signals, I could share insights that helped businesses and audiences understand the world around them.

And people loved that perspective and I freely shared my insights and predictions with the media and youtube. I was the founding face of Maven Data, the world's first AI-powered strategic market research company. In 2022, I was even dubbed 'The Data Whisperer' for accurately predicting the Australian Federal Election.

I loved data. It felt clean, logical, reliable. And for years, it gave me answers.

From Businesses to People

But in 2024, I realised something was missing. In data, I was helping businesses make better decisions. Useful? Absolutely. But the work was always about people, never with people. I was searching for more purpose and meaning for my skills.

Now, in energy and quantum hypnosis, I’m still doing the same thing—finding answers. The difference is that instead of working for businesses, I now work with people, one-on-one.

And this time, the answers are deeply personal. The transformations are real, I have witnessed them.

So I can’t wait to share these new insights to help you understand yourself, your path, and your possibilities. Once again, it’s just another perspective—only this time, one that comes from within.

Hard Data to Soft Data

So while the method changed, the mission hasn’t.

  • Before, I used hard data—numbers you can see, measure, and analyse, largely drawn from the internet and society.

  • Now, I use soft data—intuition, subtle signals, and a deeper connection to the subconscious (what I call the Higher Self), sourced from the quantum energy world.

And just like hard data, soft data reveals patterns. Except this time, the patterns aren’t in consumer behaviour or political swings—they’re in your health, relationships, life purpose, and the blocks holding you back. When we find these blocks - the 'root cause' in business speak - we can address it at the source.

When you look at it that way, the leap doesn’t seem so crazy at all.

The Clincher

And here’s the clincher: if you ever trusted ANY of my past predictions about society, culture, or even elections, then you’ll know this:

  • I would only back myself on the next big trend here to stay: learning how to work with energy. Otherwise, that would be crazy.

  • If I could predict elections with data, trust me—I can predict this: energy is the future.

What’s Next

So that’s what I’ll be sharing with you: real outcomes from working with energy. Insights that meet you exactly where you’re at—whether you’re sceptical, logical, or already curious.

Because when you learn how to work with energy, you don’t just understand the world around you… you understand yourself.

Makes sense, right? Always.

elisa choy economist to energy coach in professional suit
elisa choy economist to energy coach in professional suit

Most people are intrigued (sometimes even shocked) when they hear that I went from economist and data strategist to energy coach. It sounds like a drastic, even “crazy,” leap. And truthfully—I agreed, at first.

But for all my logical brain friends, let me lay this out in the most logical way possible.

What answers do you seek in your life?